The 100 yen shops in Japan   100円ショップ

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Between 100 and 500 yen, you should find your happiness for almost nothing Daiso Harajuku.

With everything costing between 100 and 500 yen, you should find happiness for almost nothing at Daiso Harajuku.

Budget price!

The 100 yen shop is an institution in Japan. They make it possible to buy everyday items for only 100 yen! Discover how to take advantage of them during a trip to Japan.

100 yen shops are one-price retail stores that are very popular in Japan.

All the products on display are sold at a fixed price of 100 yen (or rather 108 yen, if you include tax), don't be surprised not to see price tags on anything. Sometimes there are a few more expensive items on sale, but these are clearly marked.


"Everything at a low price" could be the motto of these super cheap stores that can now be found in most Japanese cities.

The creation of this type of store began with Hirotake Yano, the founder of Daiso Industries.

A visionary entrepreneur, he quickly understood the needs of the Japanese population facing the austerity of the economic crisis of the 90s.

What can you buy? 

The wide variety of products on sale at these stores is extremely impressive. You can buy many everyday items, often of equal quality to that in the usual retail outlets, but 2 to 5 times less expensive! Items include (but are by no means limited to):

  • tableware: plates, rice bowls, tea cups, sake glasses, etc.
  • kitchenware: kitchen knives, cutlery, aluminum foil, coffee filters, baking pans, etc.
  • tools: hammers, adhesive tapes, pliers, screwdrivers, etc.
  • gardening: watering cans, compost, plant pots, fertilizers, etc.
  • stationery: pens, notebooks, calculators, staplers, etc.
  • cleaning products: soaps, detergents, scrubbing brushes, sponges etc.
  • clothing: underwear, tights, ties, slippers etc.
  • food: cup noodles, chocolate bars, candy, drinks, even some fresh produce like bread, etc.

Who uses them?

These 100 yen shops are nothing like shady discount stores for desperate customers. 

All Japanese people shop there regularly, just like at konbini, the convenience stores open 24 hours a day, which serve as small local stores.

While traveling in Japan, the 100 yen shop is a good option to get supplies of drinks or snacks during a walk, and also to find small gifts and typical Japanese souvenirs that will please friends and family: sushi keychains, Japanese tabi (toe socks), cups with Mount Fuji on, manekineko, and so on.

Where to find them

100 yen shops are located mostly in shopping malls close to neighborhood stations in most major Japanese cities.

While in Tokyo, why not take a trip to the Daiso Harajuku store, where hundreds of thousands of items await you! It's a cultural experience in itself and an Aladdin's cave of treasures for every budget!

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