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Marketing Stars <br>

The Japanese are crazy about mascots. Cities, companies, brands, sports teams, all proudly display their emblem. So much that we sometimes forget what's what and who's who...

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L'artisanat traditionnel du Tohoku - les poupées Kokeshi

Traditional Arts & Crafts of Tohoku

Located north of the main island of the Japanese archipelago, the northern part of Honshu known as Tohoku has its own cultural identity and traditions passed down from generations for years.

Summer in Japan: Furin

5 tips for surviving the Japanese summer

With its temperatures reaching 40¬įC in the sun and its humidity... the Japanese summer can be unbearable when you are confronted with it for the first time.

Torii Gates

Shinto & Shrines

A guide for travellers to Japan on Shintoism and visiting shrines with information sourced from a 17th generation Shinto Priestess. 

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