Don Quijote ドン・キホーテ

Shop till you drop!

The undeniable king of discount stores in Japan, discover the crazy world of Don Quijote. If you're looking for something, chances are you'll find it here!

The Donki penguin

On the official Don Quijote website we learn that this mascot, nicknamed Donpen ("don" from the store name and "pen" from penguin, pengin in Japanese), was born in Antarctica but grew up in Tokyo and looks different in each of the 47 Japanese prefectures, according to the local traditions or specialities.

The theme song that can be heard in all the Donki stores was even released as a single in 1999!

Donpen, the blue Don Quijote penguin

"Discount Amusement" - the sign doesn't lie!

Temple of bargains

On sometimes as many as 8 floors, tens of thousands of products at great prices await you. At the earliest, the store will close at 9pm, but many of them remain open until 3am, 5am, or are open 24 hours! Don Quijote is like a huge konbini that sells everything, literally. Electronics, clothing, food, cosmetics, toys (both for children and adults...), costumes, decorations, leather goods, accessories, stationery and much more! Floor-to-ceiling, often in a multi-story building, with narrow shelves, it's a real expedition to find bargains and unusual items.

A few days before returning home, why not spend your last few yen at a Donki and bring back some original and crazy souvenirs, as well as stock up on unusually flavored Kit Kats. Also note that in some stores they even accept payment in a variety of foreign currencies.

Snacks at a Don Quijote store

Accessories at a Donki store

Miscellaneous goods piled high at a Donki store


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